Arizona State University

Tempe, Arizona, USA

Available Courses

Explores the ways in which global marketing strategies reflect a deep understanding of markets and create valuable offerings for customers globally. Broadly speaking, marketing strategy making is comprised of segmentation, targeting and positioning. Segmentation is the process by which we segregate a relatively heterogeneous mass market into relatively homogeneous market segments. Targeting is the process by which we analyze opportunities and identify those customers where our business has the greatest prospects for success. Positioning is the process of assembling the ‘total offering’ (product, service, distribution and price) and communicating the benefits of this ‘total offering’ to the members of our target market. Challenges students to think critically about global competition. As such, rote learning of terms and concepts is not sufficient to prepare students to manage a business in global markets.

Deals with entrepreneurship and new venture creation that takes place in international and global settings. As such, it integrates many of the ideas, concepts and frameworks of international business and global management with those of traditional entrepreneurship. Starts at the firm level, looking at basic ideas of how entrepreneurs start and launch new ventures. It then expands to the industry level, looking at the role of business models in new venture creation, industry analysis, and scaling promising ideas. Focuses on the international and global levels, on topics such as cross-national comparative entrepreneurship, born-global new ventures, entrepreneurship in emerging and developing countries, and the global venture capital market. Also includes a number of special topics in global entrepreneurship, such as social entrepreneurship and family business. Finally, students have the opportunity to apply theory.

Provides future managers with the analytical tools and frameworks for understanding the political, social, cultural and economic contexts within which business activities take place in various countries and regions throughout the world.

Explores multinational organizational management strategies, organizational practices/systems, and related managerial skills which are an essential part of global competitiveness. Develops skills to understand the application of analytical tools and frameworks, executes complex strategy, and builds and leads competitive teams and people.

Global managers operate in an international economy that presents tremendous opportunities as well as risks. Globalization has dramatically expanded opportunities for international trade, investment and economic development. At the same time, global managers have to deal with the prospect of trade wars, international financial crises and intensified competition over markets and resources. In addition, international organizations such as the International Monetary Fund, World Trade Organization and World Bank Group have a direct impact on international business operations. Develops analytical tools for understanding the rapidly changing and dynamic global political. With these tools, managers are better prepared to anticipate the risks and take advantage of opportunities in the global economy.

Provides the basic concepts of management with particular emphasis on the functions of management in a global environment. Examines the antecedents of globalization; the role of global environments in shaping organization structure, strategy and processes, as well as the basic principles of managing in complex cross-cultural settings. Emphasizes global institutional arrangements and macroeconomic issues. Serves as an introductory course that provides a quick snapshot of key issues facing global corporations today with each of the major themes explored more fully in the set of advanced courses that follow. Applies global business concepts in understanding global political economics, legal systems and socio-cultural environments.

Explores recent trends in global finance and trade and in regional trade agreements (GFTAREAs), especially as they appertain to national business environments and the global political economy. Also explores how globalization and regionalism impact business decision making and policy making at the national level and in the global political economy.

Focuses on financial and managerial accounting and examines how outsiders evaluate businesses, nonprofits and governmental operations and how economic events are reflected in a firm’s financial statements, including balance sheets and cash flow statements. Examines key accounting methods that impact a company’s financial statements and how they are used by shareholders, creditors, employees and customers to make credit decisions and/or value a firm’s equity securities.

Equips students with the tools necessary to make strategic financing and investment decisions for value creation in a competitive global environment. Topics addressed include financial analysis and projections; working capital management; and investment management (derivation of cash flows, cost of capital, discounted cash flow valuation and capital budgeting decisions).

The additional courses I suggested in my previous email are actually not offered in Fall – my mistake.

Required for all continuing and transfer Thunderbird students that enhances critical thinking, communication, presentations and networking skills desired for success in upper-division TGM-specific classes as well as for international internships, study abroad and post-graduation work experiences.